Web teachable moment: Advertisements
Today I began enforcing the following lexicon in my daughter’s knowledge base: “Online Advertisement”. Here’s my strategy: Whenever she is online (she’s on Webkinz today), I ask her to point out the advertisements. If she misses any, I tell her the ones I see and how I recognize them as advertisements. We start out simple (the ads are labeled as such… see image).
I thought this might be a good start to sharing these strategies, so here goes…
Topic: Online Advertising
Time to teach: 10-60 seconds.
Ages: 5-8
Content area: Information Literacy
Method: Glance over your child’s shoulder occasionally while he/she is online. Ask to point out the online ads. Make a game of it. Strengthen the concepts by explaining how you recognize ones he/she misses. This also reinforces positive POS (parent over shoulder) experiences which will be important later.
A holistic approach to technology integration and research into working, learning, and living spaces. Investigating issues of convergence, natural science, social science, and art. Seeking technology's place in professional learning communities. Biologist by degree, engineer and computer scientist by hobby. Oh...and designer when I feel creative.
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